News and events in the Department of Marketing

• Open Day 2008 - Marketing Stands

• Students drive Honda campaign

• Changes in Public Relations Major

• A Research Seminar on Stated Choice Experiments

• Consumers want variety closer to home

• Retailing ACRS

• Strategic Value Optimisation in Retailing, Melbourne October 16-20th

• Rennaisance in Internet Retailing Melbourne October 19th
• Store Management Forum, Melbourne, October 26th
• Bra shopping as much fun as a visit to the dentist
  • Almost 50 per cent of Australian women think shopping for a bra is similar to a visit to the dentist, a study, conducted by Dr Yelena Tsarenko from Department of Marketing and Masters student Andrea Fenton, has found.
• L'Oreal Brandstorm competition
  • Two Monash teams placed second and third in the recent L'Oreal Brandstorm competition
• Monash student wins prestigious award
  • Shannon Gibson, a Master of Marketing (Logistics Management) student in the Department of Marketing, has won the 'Women in Freight Logistics and Marine Sholarship'
• New Marketing textbook - A Value Exchange Approach is now available
• L'Oreal Marketing Awards in Paris
  • Monash Team Places Second in the World at the L'Oreal Marketing Awards in Paris